Design a More Profitable Practice. One Insight at a Time.

This blog is your go-to resource for smart pricing, business clarity, and client communication strategies tailored for architects. Learn how to raise your fees, protect your time, and lead your practice with confidence, without losing the soul of your work.

Why the Traditional Architecture Business Model is Broken (and How We Can Fix It)

William Ringsdorf

Published on: 16/10/2025

Most architecture firms are undercharging, overworking, and running on hope instead of systems. In this article, architect and business coach William Ringsdorf explains why the traditional business model is broken, and how architects can fix it with better pricing, systems, and boundaries.

Architects Practices

How to Stop Undervaluing Your Expertise

William Ringsdorf

Published on: 15/10/2025

Architects don’t have a pricing problem - they have a value problem. Learn how to communicate your worth, raise your fees, and lead your practice profitably.

Architects Practices